Plan of Action
Cost
$600 with each school due to low cost of miscellaneous goods.
$600 x 5 = $3,000
- Allows us to educate our secondary target market which is essential to how the company grows.
- Prestigious schools: Harvard University (21,000 students), Stanford University (18,136 students), University of Pennsylvania (24,630 students), Massachusetts Institute of Technology (18,989 students), and Northwestern University (19,000 students).
- Reason for prestigious as the students will have a higher standard of living and become successful in their lifetime which gives them the opportunity to buy TESLA cars. (Good investment: Good Performance, Quality, Safety)
- Building a longer relationship allows them to have potential companies. --> Nostalgic Feeling
Cost
$600 with each school due to low cost of miscellaneous goods.
$600 x 5 = $3,000