Main Purpose & Advantage
Statistics
Application
Cost
FREE*
*Does not include production costs, etc.
- Form of social media but it is often forgotten but videos are crucial for visual appeal
- Connect to potential and existing customers
- Improves the SEO (Search Engine Optimization)
Statistics
- Over 3 billion videos are viewed every day
- 100 million people take social action on Youtube
- Nearly 17 million people have connected to other forms of social media (FB, Twitter, etc.)
- Most popular age demographics are 18-34 (35%)
- 30% of its viewers have the income of $60,000-$100,000
- 30% of its viewers have an income of $60,000-$100,000
Application
- Videos should be uploaded consistently as it helps to convey brand messages
- Captures emotion and visual attributes (longer impression)
- Hosting video and images on web pages will improve the quality of the site, entices visitors to stay longer
Cost
FREE*
*Does not include production costs, etc.